The objective of this project was to create a clean and intuitive design that allows users to easily navigate and understand the interface of the e-commerce website for Cyprus. Additionally, we needed to prioritize the most important information and actions while minimizing distractions and clutter. We designed a user-friendly website, available on both mobile and desktop, that accentuates the products, provides clear and easily accessible information about the services and showcases the great variety of offerings. We strived to create an immersive environment that not only promotes purchases, but also inspires visitors to explore beauty and makeup creations, while staying true to the brand's easygoing, cool and youthful aesthetic.