Our Chief Commercial Officer Ilias Mexis on Fortune Greece: AI Strategies Driving Brown Hotels' Remarkable Growth and Google Recognition
Fresh off the press!
Happy to announce that our Chief Commercial Officer, Ilias Mexis, recently engaged in an enlightening discussion with Fortune Greece about our groundbreaking partnership with Brown Hotels and the transformative impact of AI-driven strategies in redefining the hospitality industry.
With vast experience in the travel and hospitality sector, Ilias highlighted our collaboration with the international Hospitality Group, Brown Hotels, which resulted in doubling their revenue while reducing the cost per booking by 55%. These impressive results garnered recognition from Google, which featured our partnership as an international case study on Think with Google.
Reflecting our mission to equip hotels with cutting-edge tech solutions that not only enhance guest experiences but also drive sustainable business growth, the interview delves into the increasing impact of AI and advanced analytics in empowering hotels to boost direct bookings, reduce reliance on OTAs, and deliver unique, tailored experiences to travelers.
We would like to extend our deepest thanks to Brown Hotels and especially to Ms. Dimitra Arida, VP of Marketing for Brown Hotels in Greece, for the exceptional collaboration. Working together has been a truly rewarding experience, and we look forward to continuing this successful journey.
Read the full interview here.
