It was created solve one of the most complex challenges in ecommerce: managing and optimizing large-scale product data across multiple channels.
It transforms raw, inconsistent product fields into optimized, channel-ready content that improves feed quality, campaign performance, and operational efficiency.
Feedbooster
AI-powered product feed optimization for ecommerce performance.
Feedbooster is an in-house AI tool developed by Relevance & built by Rocket Path.
The challenge
Product data sits at the core of ecommerce performance. From product listings and paid campaigns to SEO and emerging AI-driven search experiences, high-quality product content directly impacts visibility, relevance, and conversion.
Yet in practice, product feeds are often incomplete, inconsistent, or poorly optimized due to time constraints, resource limitations, and scale.
Managing thousands of SKUs, across multiple languages and platforms, with different requirements and stakeholders, quickly becomes unsustainable when done manually or through rigid rule-based systems.
The solution
Feedbooster uses generative AI combined with structured logic to optimize product feeds at scale. Instead of relying solely on static rules, Feedbooster generates natural, high-quality product attributes that align with platform requirements, user intent, and performance goals.
The result is product data that is accurate, scalable, and ready to perform across channels.
FeedBooster helps teams:
Optimize e-shop content (product titles, descriptions, and attributes)
Improve feed quality and compliance across platforms
Reduce disapprovals and errors
Handle large product volumes efficiently
Support multilingual feeds with consistent quality
Save time for marketing and ecommerce teams
Smart Product Grouping & Custom Labels
Automatically extract and map missing attributes
Who it’s for
with large or growing product catalogs
operating across multiple markets or languages
managing product-based campaigns
responsible for product content quality
Discover new ways to solve problems, engage customers, and work more efficiently.
Built through real use
Feedbooster was developed by Relevance teams managing live ecommerce accounts across multiple industries.
It is continuously refined based on feedback from marketers, analysts, and ecommerce specialists who use it daily. This ensures the tool addresses real operational challenges and evolves in line with platform changes and performance needs.
Proven impact
Increase in Campaign Performance
in Ad Disapprovals
Achieved
per 1,000 Products