Our Partnership with Funky Buddha Shines in New Meta Success Story
We’re proud to share that our partnership with Funky Buddha has been officially featured as a Meta Success Story!
Through a close and collaborative effort between Funky Buddha and our team at Relevance Digital, long-standing partners in performance and innovation, we successfully implemented a Meta Conversion Lift study with Search Lift methodology to measure the true incremental impact of Meta ads on both branded and non-branded Google search activity.
The results speak for themselves:
This project is a testament to what strong collaboration, shared vision and data-driven strategy can achieve.
Together, we demonstrated how Meta ads not only drive in-platform engagement but also influence real consumer intent well beyond the Meta ecosystem.
A sincere thank you to our valued partners at Funky Buddha for the trust and collaboration throughout the process — especially Panos Patronidis (Chief Commercial Officer), Nikos Pelekis (eCommerce Manager), and Alexandra Kouveli (Marketing Director) for their contribution and support.
Read the full case study here
